Bar Consultancy

– Concept development

– Menu engineering 

– Spirit & cocktail training

– Opening support

Employment

– One on one training

– Recruitment days 

– Interim management

– Bartender staffing

 

Brand Activation

– Brand Tastings

– Product Purchases

– Signature Cocktail Design

– Event hosting

About to Raise The Bar

At Raise The Bar we believe in beautiful products and impressive experiences. We help brands leave a memory with their diverse target audiences through cocktail-experiences and hospitality. With our three brand- breached (Bar Consultancy, Employment, and Brand Activation Design) we guide our clients through the whole process in a unique, made to measure, trajectory.

We value

Personalization

We believe in the unique power of each project, brand, and product and with that, uniquely cater to all of our clients. We use proven strategies for growth and excellence but made to measure and to be unique to the clients.

We embrace

Selectivity

We stand for excellence and with that, we are selective in the people we take on board and the project we work on. Focus helps us to grow and innovate. Selectivity helps us to use our time the best as we can, and make sure that our clients stand for the same high standards as we do.

We breathe

Innovation

Creativity and innovation emerge together, and we stand by them in everything we do. To shake up to norm, you have to be bold hearted and not afraid to do something new and innovative. We take a calculated risk with great results and create unprecedented ideas to generate a buzz around our clients.

Moet & Chandon 150 years anniversary

We designed a menu of contemporary cocktails from their full range of spirits. Now we are their long-term partner, curating and managing their cocktail events which showcase their products in a completely new way. At the Moet & Chandon 150 years anniversary we provided the beverages served in the Grand Hotel Krasnapolsky. Here we paired the different champagnes with the dishes that world renowned three star michelin chefs; Jacob Jan Boerma, Yannick Alleno and Randy Karm.

Hennessy Gentlemen Club

Hennessy Gentlemen Club is a biannual event that brings together key figures in the Dutch hip-hop scene. Guests enjoy high-end food prepared by world-class chefs and one-of-a-kind cocktails mixed by Raise The Bar. While working with Hennessy we created a unique experience for a diverse Dutch Hip-Hop crowd at an exclusive party in the Harbour Club Rotterdam. We looked at the heritage of Hennesey and combined this with contemporary cocktail designs to cater to this young and creative customer. Together we create a menu connecting the brand and the culture.

Sir Edmond Gin X Goosecraft

Or take our revered brand activation that brought together Sir Edmond Gin and Goosecraft in order to launch a much anticipated fashion collection by the famous singer, actress and model Romy Monteiro and the esteemed photographer Jasper Suyk. We translated the edgy clothing style of Goosecraft into the drinks served with Sir Edmond Gin. This was done by using extraordinary herbs and spices. The launch took place in the flagship store of Goosecraft.